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For Baudrillard, the end of the social refers to the postmodern condition where traditional institutions, social bonds, and historical classes become irrelevant or disappear, replaced by the mass media and code-governed reality.

Seduction, for Baudrillard, represents the dynamics of desire and appearance, rather than production and product. It is a strategy of the symbolic realm that defies the hyperreal and the order of production and signification.

This provocative statement by Baudrillard suggests that the Gulf War was heavily mediated and experienced through images, which removed the public from the reality of war, turning it into a series of hyperreal events.

Baudrillard talks about integral reality as the culmination of the proliferation of images and information, creating a reality so complete that it even includes its own negation. It is an overwhelming surfeit of reality that erases the idea of the real.

A simulacrum is an image or representation of someone or something. Baudrillard argued that in postmodern culture, simulacra precede and determine the real. There is a loss of distinction between reality and the representation of reality.

Symbolic exchange is a concept where social bonds are formed through the exchange of symbols or gifts without explicit economic value. Baudrillard suggested that this form of exchange is opposed to the capitalist economic system which commodifies cultural and social relations.

In Baudrillard’s work, a simulacrum is not a copy of the real, but becomes truth in its own right: the hyperreal. Simulacra are copies that depict things that either had no original or that no longer have an original.

This term refers to the sequence of events where representations of things come to precede and determine our understanding of those things themselves. Baudrillard argued this was fundamental to the production of the hyperreal.

In Baudrillard's theory, the 'code' is the regulatory system of signs and significations that determine meaning and the ordering of society. It is the fundamental structure behind hyperreality, guiding our perceptions and social relations.

Hyperreality is the inability to distinguish reality from a simulation of reality. In Baudrillard's theory, hyperreality is where conscious awareness resides, and it's more real than reality because it's mediated by social constructs.

Baudrillard’s consumer society is one in which social life is dominated by consumerism and the endless accumulation of goods. He critiqued the reduction of human relations to transactions and the pursuit of commodities.

Baudrillard believed in the 'agony of power', the idea that as power becomes more and more all-encompassing, it becomes less about domination and more about seducing or absorbing the individual, thus leading to its eventual implosion or reversal.