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Size and fit claims in advertising should reflect the actual product size and measurements to avoid misleading consumers.

Legal regulations may vary based on the target market's national or regional advertising laws.

Prices in ads must be accurate, and terms of sales clear. Bait-and-switch tactics are illegal.

Claims about eco-friendly or sustainable attributes must be supported by scientific evidence and clearly explained.

Online ads must adhere to the same principles as offline, including truthful representation and disclosure of tracking or cookies.

Advertising to children is heavily regulated to avoid exploitation and ensure truthful, appropriate messaging.

Advertisements must be truthful, cannot be deceptive or unfair, and must be evidence-based.

Product descriptions in advertising must be accurate and not misleading, including material composition and features.

Use of other's intellectual property in ads without consent can lead to legal issues, including trademark infringement.

Endorsers must be truthful about products and disclosures must be clear when there is a material connection.

Advertisers should only use this label when all or virtually all of a product is made in the USA.

Legally, sales promotions must be offered genuinely, non-deceptive, and any limitations should be explicitly stated.

Any relationship between a brand and endorser that could affect how people view the endorsement must be disclosed.

Comparisons must be clearly presented, substantiated, not misleading, and should compare related aspects.