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Fashion Retail Operations

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Visual Merchandising

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The practice of developing floor plans and three-dimensional displays to maximize sales. In fashion retail, it's key for product presentation and attractiveness.

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Markdowns

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A reduction in the original selling price of products. In fashion retail, markdowns are used to clear out-of-season stock and improve cash flow.

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Deadstock

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Inventory that has never been sold to or used by customers. Fashion retailers work to avoid deadstock through accurate demand forecasting.

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BOPIS

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Buy Online, Pick-up In Store, a retail strategy that combines online shopping with brick-and-mortar convenience. In fashion retail, it offers flexibility for customers and can lead to increased sales.

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SKU

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Stock Keeping Unit, a unique identifier for each product, helping retailers track inventory and sales data. Essential for inventory management in fashion retail to track diverse items.

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Drop Shipping

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A retail fulfillment method where a store doesn't keep products in stock but instead transfers orders to a third-party supplier. For fashion retailers, it means no inventory holding risks.

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RFID

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Radio Frequency Identification, used for automatic identification and tracking of inventory. Fashion retailers use RFID tags to manage inventory efficiently and prevent loss.

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Customer Relationship Management (CRM)

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A system for managing a company's interactions with current and potential customers. In fashion retail, CRM is vital for customer loyalty and repeat sales.

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Omnichannel Retailing

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A multi-channel approach to sales that seeks to provide the customer with a seamless shopping experience, combining online and offline channels. Crucial in fashion retail for integrated customer experiences.

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Footfall

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The number of people entering a retail store over a given period. Critical for fashion retail as it can be an indicator of store popularity and potential sales.

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Cross-Merchandising

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A retail strategy that involves displaying products from different categories together to stimulate additional purchases. In fashion, pairing accessories with clothes can encourage larger sales.

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Planogram

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A diagram or model that indicates the placement of retail products on shelves to maximize sales. In fashion retail, planograms guide the layout of apparel to enhance visual appeal.

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Shrinkage

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The loss of inventory due to theft, damage, or error. Fashion retailers seek to minimize shrinkage to protect profits and maintain accurate stock levels.

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Loss Leader

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A product sold at a loss to attract customers. In fashion retail, it's used to draw in shoppers with the hope that they will make additional purchases at full price.

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Just-In-Time (JIT) Inventory

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An inventory strategy that aligns raw material orders from suppliers directly with production schedules. Fashion retailers use JIT to reduce inventory costs and increase efficiency.

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Turnover

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The rate at which inventory is sold and replaced over a period. High turnover in fashion retail indicates strong sales and effective inventory management.

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Fast Fashion

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A retail strategy involving the rapid production of high volumes of clothing, replicating the latest trends. This approach in fashion retail requires efficient operations and supply chain management.

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Store Layout

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The arrangement of physical space in a retail store to enhance customer experience and maximize sales. In fashion retail, layout is critical for facilitating the shopping journey.

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Point of Sale (POS) System

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The place where a retail transaction is completed. A POS system in fashion retail not only handles sales but can also track customer data and inventory levels.

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Open-To-Buy

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A financial budget for merchandise purchases that helps retailers manage inventory levels. In fashion retail, it's pivotal for avoiding overbuying and underbuying.

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Segmentation

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The process of dividing a broad consumer or business market into sub-groups based on shared characteristics. Fashion retailers use segmentation to target marketing efforts effectively.

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Private Label

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Products produced by one company for sale under another company's brand. In fashion retail, private labels allow for exclusivity and higher profit margins.

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Sell-Through Rate

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The percentage of units sold versus the number received by a retailer over a specific period. This metric in fashion retail indicates the success of inventory management strategies.

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Supply Chain Management

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The management of the flow of goods and services from production to sale. Effective supply chain management in fashion retail ensures timely delivery and reduces costs.

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Consumer Behavior Analysis

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The study of consumers and how they choose to spend their money. In fashion retail, understanding consumer behavior is crucial for product development and marketing strategies.

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