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Fashion Photo Shoot Glossary

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Test Shoot

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A test shoot is a photo session organized to experiment with different styles, techniques, or concepts, often used to build a model's portfolio or try out new ideas without commercial pressure.

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Art Direction

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Art direction involves making decisions regarding the visual elements of a project, managing the overall aesthetic and communicating the concept to the audience through choice of imagery, design, and style.

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Tear Sheet

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A tear sheet is a page 'torn' from a publication where a photographer or model’s work has been featured. It serves as proof of publication and can be used in a portfolio.

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Portfolio

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In the context of a photo shoot, a portfolio is a collection of a photographer's or model's work used to showcase their skills and range of experience to potential clients or agencies.

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Composite Card

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A composite card, or comp card, is a marketing tool for models that contains several small photographs, their stats, and contact information. It's like a business card for models.

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Behind the Scenes (BTS)

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Behind the Scenes content from a photo shoot includes any imagery or footage captured during the production that shows the process, the crew at work, and the creation of the final images.

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Styling

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Styling refers to the process of selecting and coordinating clothing and accessories for models in a photo shoot. It is essential in conveying the desired image or theme of the shoot.

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Mood Board

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A mood board is a type of collage consisting of images, text, and samples of objects in a composition, it is used to convey the general idea or feel of a particular shoot to the team.

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Call Sheet

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A call sheet is a document provided to the crew and talent of a photo shoot that outlines the schedule for the day and includes important details such as location, contact information, and times for makeup, hair, and styling.

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High-Key Lighting

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High-Key Lighting refers to a style of lighting that is bright and evenly lit with few shadows. It is often used in fashion photography to create an upbeat, shadow-free environment.

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Lookbook

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A lookbook is a collection of photographs compiled to show off a model, photographer, style, stylist, or clothing line. It is used as a marketing tool to demonstrate the aesthetic of a brand.

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Look

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In fashion photography, a 'look' refers to a distinct outfit or style that a model wears during a photo shoot. Multiple 'looks' are often captured to show variety in a portfolio or lookbook.

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Wrap Shot

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A wrap shot is the final photo taken during a shoot. It signifies the end of the shoot and is often a fun or candid shot of the team or model.

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Editorial

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An editorial photo shoot is a series of images that tell a story or are based on a concept for publication in a magazine or online. It often involves high-fashion or avant-garde looks.

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Low-Key Lighting

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Low-Key Lighting is a lighting technique that produces images with strong contrasts, dark tones, and a moody atmosphere, often used to add drama and depth to a photo shoot.

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