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Contributions from alumni, fans, and philanthropists.

Charges included in tuition specifically allocated to fund athletic programs.

Income from sales and services provided during sports events.

Income from renting out athletic facilities for events.

Financial support through invested donations generating sustainable funding.

Scholarships and other forms of aid provided to student-athletes.

Investment in the development and retention of athletics personnel.

Income from selling branded products.

Funds received from companies in exchange for advertising their products.

Distribution of revenue among member schools of a collegiate athletic conference.

Revenue from permitting the use of school's brand and logos.

Financial and non-financial support driven by former students.

Costs associated with improving and maintaining athletic facilities.

The influence of a successful athletic program on the wider perception of an institution.

One of the primary revenue sources for college sports.

Revenue generated from recreational facilities available to students and the public.

The effect of college sports events on surrounding businesses and economies.

Revenue from broadcasting games on television, radio, and streaming services.

Funds allocated to institutions by the NCAA from its revenues.