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Agents negotiate salary, bonuses, and contract terms on behalf of the player.

Agents identify and secure endorsement deals, increasing the player's income and marketability.

Agents offer advice and services that shape a player's long-term career trajectory.

Agents are involved in resolving disputes between players and clubs or sponsors.

Agents assist in managing a player's public image and relations with the media.

Agents negotiate transfer terms and conditions when a player moves between clubs.

Agents help players in financial planning, including investments and savings for the future.

Agents ensure that player contracts are legally sound and protect the player's rights.

Agents assess and establish a player's market value for contract and endorsement negotiation.

Agents manage issues related to player injuries and secure appropriate insurance to protect against loss of income.

Agents help in finding and securing opportunities for players after their sports careers have ended.

Agents work to build and maintain a strong personal brand for the player.

Agents help players navigate through personal or professional crises that may impact their careers.

Agents may assist players in managing their social media profiles to enhance or protect their public image.