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E-Business Models

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B2B (Business-to-Business)

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Companies doing business with each other. Examples: Alibaba, Salesforce.

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B2C (Business-to-Consumer)

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Companies sell directly to consumers. Examples: Amazon, Netflix.

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C2C (Consumer-to-Consumer)

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Consumers sell directly to other consumers. Examples: eBay, Craigslist.

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C2B (Consumer-to-Business)

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Consumers sell their products or services to businesses. Examples: Stock photos websites, Freelancer platforms.

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B2G (Business-to-Government)

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Companies provide products or services to government. Examples: Government e-procurement websites.

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G2C (Government-to-Citizen)

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Government provides services directly to citizens. Examples: Online tax filing, Information portals.

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Subscription Model

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User pays a recurring fee at regular intervals. Examples: Netflix, Spotify.

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Freemium Model

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Basic services for free, but charges for advanced features. Examples: LinkedIn, Dropbox.

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Advertising Model

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Revenue generated by displaying ads to users. Examples: Google, Facebook.

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Brokerage Model

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Facilitates transactions between buyers and sellers. Examples: eBay, Real estate websites.

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Affiliate Model

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Earns commission by referring customers to other businesses. Examples: Amazon Associates, Affiliate blogs.

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Merchant Model

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Buys goods in bulk and sells them online at a markup. Examples: Walmart.com, Best Buy.

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Utility Model

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Pay-as-you-go or metered service. Examples: Amazon Web Services, Google Cloud.

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Community Model

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Revenue generated through voluntary contributions or subscription fees. Examples: Wikipedia, Patreon.

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On-Demand Model

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Provides products/services instantly as they are requested. Examples: Uber, DoorDash.

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E-tailing

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Retailing over the internet; direct sale of goods to consumers. Examples: Zappos, Wayfair.

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Crowdsource Model

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Utilizing the crowd to outsource tasks or funding. Examples: Kickstarter, Upwork.

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Marketplace Model

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Provides a platform for third-party sellers to sell products. Examples: Amazon Marketplace, Etsy.

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SaaS (Software as a Service)

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Provides access to software on a subscription basis. Examples: Salesforce, Microsoft Office 365.

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PaaS (Platform as a Service)

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Provides a platform allowing customers to develop, run, and manage applications without the complexity of building and maintaining infrastructure. Examples: Heroku, Google App Engine.

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