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Customer loyalty programs reward repeat customers, encouraging them to continue purchasing from a business.

Guerrilla marketing is a creative and unconventional marketing strategy intended to get maximum exposure for a product with minimal spend.

CRO improves the percentage of visitors who take the desired action on a website, such as making a purchase or signing up for a newsletter.

Product sampling gives potential customers the opportunity to try a product free of charge in the hopes of driving sales and brand loyalty.

Content marketing involves creating valuable, relevant content to attract and retain a clearly defined audience, ultimately driving profitable customer action.

Influencer marketing employs influential people to promote products to their followers on social media platforms.

Native advertising involves ads that match the look, feel, and function of the media format where they appear, seamlessly integrating with content.

SEO involves optimizing website content and structure to improve rankings in organic search results for targeted keywords.

Video marketing involves using video content to promote a brand, product, or service to engage consumers visually and audibly.

Optimizing for voice search encompasses ensuring that content can be effectively found and delivered by voice assistants.

Market segmentation involves dividing a broad target market into subsets of consumers with common needs and priorities and designing strategies tailored to them.

Public relations enhance a company's reputation through media and public interaction without direct payment.

Display advertising uses visually appealing banners or images on websites or apps to capture attention and promote products or services.

Social media marketing utilizes platforms like Facebook, Instagram, and Twitter to build relationships with consumers and promote products or services.

Email marketing involves sending targeted and personalized messages to a segmented audience to inform, sell, or build loyalty.

Referral marketing encourages existing customers to refer new customers, often rewarding both the referrer and the referee.

Experiential marketing focuses on creating immersive experiences that engage customers and create emotional connections to the brand.

PPC is an online advertising model where businesses pay a fee each time one of their ads is clicked.

Encouraging online reviews and ratings can improve a brand's reputation and trustworthiness, influencing consumer buying decisions.

Brand storytelling uses a narrative to connect the brand with customers, creating a more personal and emotional relationship.

Blogging creates informative and engaging content directly related to the brand or industry to attract a target audience.

Data-driven marketing uses customer information and analytics to tailor marketing efforts for higher engagement and efficiency.

Partnership marketing involves collaborating with other businesses to create co-branded campaigns that benefit all parties involved.

Webinar marketing involves hosting online seminars to connect with an audience, demonstrate expertise, or promote products or services.

Mobile marketing targets customers through their mobile devices with personalized, time, and location-based information.

Affiliate marketing involves partnering with individuals or companies (affiliates) to promote products through their channels for a commission.

Flash sales and deals are limited-time offers that create urgency and incentivize customers to make a purchase immediately.

Omnichannel marketing provides a seamless customer experience across multiple channels and devices, integrating messaging, branding, and online-to-offline encounters.

Direct selling involves personal interaction between a sales representative and a consumer, often in a non-retail environment.