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Creative Thinking in Design

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Brainstorming

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Brainstorming is a group creativity technique where team members generate ideas and solutions without judgment. Apply in design by holding sessions with stakeholders to explore various design approaches.

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SCAMPER

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SCAMPER is a creative technique based on seven different actions (Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, Reverse) to modify existing ideas. In design, apply by deconstructing and reconfiguring design components.

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Reverse Thinking

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Reverse Thinking, or reversing assumptions, challenges conventional wisdom and can lead to unique design outcomes. In design, apply it by turning design problems upside down to find new perspectives.

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Six Thinking Hats

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The Six Thinking Hats technique involves considering problems from six distinct perspectives (logical, emotional, creative, positive, negative, and overview). Designers can use this technique in meetings to explore different aspects of design problems.

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The Five Whys

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The Five Whys technique involves asking 'why' five times to drill down to the root cause of a problem. In design, use it to delve deeper into user needs and design problems before seeking solutions.

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Mind Mapping

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Mind Mapping involves creating a visual diagram to represent concepts and ideas, which can stimulate creative thinking. For design, use it to visually organize design elements and their relationships.

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Morphological Analysis

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Morphological Analysis is a technique for exploring all possible solutions to a complex problem. In design, create a matrix of possible design elements and combine them to find innovative solutions.

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Analogical Thinking

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Analogical Thinking means drawing parallels from unrelated fields to find creative solutions. Apply in design by comparing your project to a different domain and gaining insights into new design approaches.

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Storyboarding

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Storyboarding involves sketching out ideas or user scenarios to visualize a narrative. Designers can apply this by creating a series of frames to visualize user interactions with a product or service.

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Lateral Thinking

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Lateral Thinking encourages looking at problems from new perspectives to generate innovative solutions. Designers can apply it by challenging the usual patterns of thinking and exploring unconventional ideas.

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