Explore tens of thousands of sets crafted by our community.
Point of Purchase Influences
20
Flashcards
0/20
Endcap Displays
Enhanced product visibility and appeal at the end of aisles
In-store Promotions
Temporary discounts or deals to stimulate buying
Product Demonstrations
Live showcases to engage customers and drive sales
Shelf Placement
Influence of product placement on shelves to affect visibility
Lighting Effects
Use of lighting to highlight products and create ambiance
Checkout Counter Merchandise
Strategic placement of products to encourage last-minute buys
Digital Signage
Electronic displays that show advertising and information
Loyalty Programs
Rewards for repeat purchases to encourage continual buying
Floor Graphics
Decals on the store floor to guide and influence customer flow
Sensory Marketing
Engaging the senses to affect the shopping experience
Price Anchoring
Showing a higher 'original' price next to the sale price to suggest a good deal
Cross-Merchandising
Strategically placing related products together to increase basket size
Free Samples
Providing free product samples to entice customers to purchase
Store Layout and Design
The arrangement of space and aesthetics to influence shopping patterns
Bundling
Combining products for a value price to increase units per transaction
Limited-Time Offers
Time-sensitive deals to create urgency and increase sales
Interactive Kiosks
Self-service stations that provide information or facilitate orders
Personalization
Customized shopping experiences based on customer data and preferences
Sales Associates
The impact of employee-customer interactions on purchases
Point of Sale Displays
Promotional materials or displays next to the checkout area
© Hypatia.Tech. 2024 All rights reserved.
