Discover published sets by community

Calculate the total potential audience reached by a PR campaign across different media outlets.

Count how many times your company or product is mentioned in the media.

Compare the visibility of your brand in the media against competitors by calculating the percentage of total mentions.

Qualitatively evaluate whether media coverage is positive, negative, or neutral.

Measure how effectively key messages are communicated in the media coverage.

Assess the level of interaction users have with your PR content on social media platforms.

Monitor the increase in the number of visitors to your website following PR activities.

Tally the number of external sites linking back to your website as an indicator of PR reach.

Use natural language processing to assess the sentiment of press coverage and public opinion.

Measure the time taken to respond to a negative event or press to evaluate PR responsiveness.

Track how many and which media outlets publish or mention your press release.

Record the number of attendees at PR events to gauge interest and engagement.

Quantify the coverage received from influencers in your industry.

Calculate the return on investment for PR efforts by comparing the cost against the outcomes like media value.