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Health Crisis and Emergency Risk Messaging
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Flashcards
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Use of Influencers and Community Leaders
Leverage the influence of trusted individuals and local leaders to enhance message credibility.
Consistency Across Channels
Maintain a uniform message across different communication channels to avoid confusion.
Target Audience
Tailor messages to the specific needs and characteristics of the target audience.
Emotional Connection
Provide empathetic communication that acknowledges the fears and concerns of the audience.
Clarity of Message
Communicate in a clear, concise, and understandable manner to ensure message is comprehended.
Building Trust
Foster trust with the public by being transparent and honest in communications.
Accurate and Verifiable Information
Ensure all information shared is evidence-based and verified to maintain credibility.
Two-way Communication
Engage with the audience to facilitate feedback and dialogue.
Timeliness of Information
Disseminate information quickly to prevent the spread of misinformation.
Evolving Messaging
Be prepared to update and adapt messaging as new information becomes available or as the situation changes.
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