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Key Concepts in Intercultural Communication

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Uncertainty Avoidance

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The extent to which members of a culture feel threatened by ambiguous or unknown situations and have created beliefs and institutions to avoid them.

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Intercultural Competence

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The ability to communicate effectively and appropriately with people of other cultures by applying knowledge about them and being mindful and adaptable.

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Cross-Cultural Communication

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Communication between people with differing cultural identities. One must navigate shared meaning, which varies based on cultural background.

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Monochronic Time

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The view of time in which things are done in sequence; a linear and compartmentalized approach to time management.

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Cultural Relativism

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The principle that an individual's beliefs and activities should be understood by others in terms of that individual's own culture.

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Nonverbal Communication

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The transfer of information through body language, facial expressions, gestures, and without the use of spoken language.

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Low-context Culture

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A culture that communicates explicitly, using direct messages that are understood at face value and rely less on context.

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Emotional Intelligence

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The ability to identify, understand, and manage one's own emotions and the emotions of others in intercultural contexts.

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Power Distance

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The degree to which the less powerful members of a society accept and expect that power is distributed unequally.

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Stereotyping

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Having an oversimplified, fixed idea or image of a particular type of person or thing, which often leads to prejudgments.

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Individualism vs. Collectivism

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A cultural dimension that reflects the degree to which individuals are integrated into groups or expected to look after themselves and their immediate family only.

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Polychronic Time

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The view of time that is less structured; individuals may do several activities at once and value relationships over schedules.

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Ethnocentrism

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The act of judging another culture based on preconceptions that are found in the values and standards of one's own culture.

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High-context Culture

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A culture where communication relies heavily on underlying context, nonverbal cues, and silence rather than explicit words.

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Cultural Imperialism

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The domination of a culture by another, particularly where media and entertainment are used to impose certain values or customs over another society.

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