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Storytelling in Journalism
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Non-Linear Narrative
Presents the story out of chronological order, challenging the audience to piece together the narrative, which can keep them more engaged.
Allegory
A story with a dual meaning – a literal one and a symbolic one – that can engage readers by encouraging them to decipher deeper meanings and themes.
The Lead
An opening sentence or paragraph that hooks the reader by presenting the most intriguing, shocking, or important aspect of the story.
Quotations
Incorporates the exact words of sources to add credibility and bring different perspectives into the narrative.
Conflict
Introduces opposition or struggle, keeping the audience engaged as they anticipate the resolution.
Point of View
The perspective from which the story is told, influencing how readers perceive and engage with the narrative.
Anecdotal Lead
Begins the story with a short narrative about an individual or event that introduces the main theme in a compelling way.
Descriptive Imagery
Uses vivid language to paint a picture in the reader's mind, enhancing the immersive quality of the storytelling.
Parallel Narratives
Telling two stories concurrently, which can converge at a key point, to add depth and complexity, thereby keeping the audience curious and engaged.
Symbolism
Using symbolic elements to represent larger concepts adds layers of meaning to the story, provoking deeper thought and engagement from the audience.
Profile Piece
A focus on an individual's life, achievements, or personality that brings a human touch to the story, increasing audience connection and engagement.
Narrative Arc
Uses a structured progression (exposition, rising action, climax, falling action, resolution) to create a compelling story, which keeps the audience invested.
Direct Address
The journalist speaks directly to the reader, creating a sense of personal connection and involvement in the story.
The Inverted Pyramid
Presents information in descending order of importance to quickly convey the main points and engage readers who may not read the full article.
Backstory
Provides background information on the story or characters to help the audience understand current motivations or context, deepening engagement.
Data Visualization
Presents complex data through charts, graphs, and infographics, making the story more accessible and engaging by simplifying information.
Sensory Details
Involves descriptive detail that engages the readers' senses, making the story more vivid and captivating.
Multimedia Elements
The use of pictures, videos, and audio supplements the written text, creating a richer and more engaging story.
Foreshadowing
Hints at future events or outcomes, creating suspense and keeping the audience engaged by encouraging them to read on.
Chronological Structure
Presents events in the order they occurred, which helps the audience easily follow the story into a coherent sequence of events.
Feature Lead
An extended lead used in feature writing that sets the scene or introduces a narrative element to draw the reader into the story.
Personification
Attributing human qualities to non-human elements can create an emotional connection and make abstract concepts more relatable to the audience.
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