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Media Ethics Scenarios
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Flashcards
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A news site uses clickbaity headlines that often misrepresent the content of the articles.
Utilize headlines that accurately reflect the content of the article to provide truthful insights to the reader.
A radio show host is asked to endorse a product they don't believe in.
Decline to endorse products that the host cannot genuinely recommend.
A public relations professional is asked to spread false information about a competitor.
Refuse to spread false information and adhere to truthful communication standards.
A magazine is under pressure to alter a celebrity's photo to make them look more appealing.
Avoid altering images in a way that promotes unrealistic standards and transparently disclose any retouching.
A media company is faced with the decision to promote content that aligns with its owner's political views.
Ensure that a variety of perspectives are represented to maintain editorial independence.
A media outlet has to decide whether to publish graphic images of a tragedy.
Carefully evaluate the news value versus the potential distress to the audience and the dignity of those affected.
An advertising agency develops an ad that plays on stereotypes to reach a broader audience.
Refrain from using stereotypes and create ads that respect diversity and promote inclusivity.
A TV network receives higher ratings for sensational news, even if it's less important.
Prioritize newsworthy content over sensationalism to maintain journalistic integrity.
A news organization is considering using invasive paparazzi tactics to get a story on a celebrity.
Avoid invasive or harassing methods and respect the privacy and dignity of individuals.
A reporter learns about a politician's private scandal that may not impact their public role.
Consider the relevance to the politician's professional duties before reporting on private matters.
A newspaper has the opportunity to publish leaked information that could harm national security.
Carefully weigh the public's right to know against potential risks to national security before publishing.
A podcaster is asked to interview a controversial figure known for spreading disinformation.
Ensure that the interview challenges false narratives and provides balanced content.
A journalist is offered a bribe to write a positive story about a corporation.
Reject the bribe and report on the corporation with impartiality.
An entertainment website is encouraged to ignore negative aspects of a popular film to maintain access to exclusive interviews.
Provide an honest review while maintaining professional relationships where possible.
A journalist discovers a source has provided misleading information on a significant issue.
Correct the misinformation, inform the audience, and reassess the source's credibility for future reporting.
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