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A measurement system to determine the audience size and composition of television programming in the United States, crucial for television networks and advertisers.

A metric that represents the percentage of the target audience reached by a piece of broadcast media, used to plan media and calculate the reach and frequency of advertisements.

A refinement of GRPs to reflect the number of people in the chosen demographic reached by a campaign, important for advertisers looking to impact a specific audience segment.

A measure of the proportion of television sets in use that are tuned to a particular show, important for understanding a program's relative popularity during specific time slots.

A data service that tracks book sales in the United States, providing valuable information to publishers, authors, and retailers.

A guideline that rates films' suitability for certain audiences based on their content, critical for informing viewers and controlling the market access for films.

The number of copies that a newspaper or magazine sells, used to set advertising prices and indicate a publication's popularity.

A socio-demographic rating that divides the consumer market into five equal groups based on various statistical measures, useful for targeted marketing and media strategy.

A metric tracking the total number of times a web page is viewed, valuable for gauging the popularity of online content and websites for advertising purposes.

These are applied to media content to restrict certain age groups from accessing potentially harmful or inappropriate material, helping to protect viewers and reflect cultural norms.

The total revenue generated by a movie from ticket sales at cinemas, important for measuring a film's commercial success and often impacts future funding and production choices.