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The 4 Ps of Marketing
8
Flashcards
0/8
Product
Strategies and considerations for developing a product that satisfies customer needs.
Price
Strategies and considerations for setting a price that maximizes profit while remaining attractive to consumers.
Place
Strategies and considerations for choosing where and how the product is sold to reach the target audience effectively.
Promotion
Strategies and considerations for effectively communicating the product’s value and benefits to the target market.
Product
Considerations on how to manage the product portfolio to meet market demands.
Price
Considerations for price adjustments in response to market conditions and competitive pressures.
Place
Strategies for optimizing distribution channels to improve product availability and customer satisfaction.
Promotion
Strategies for integrating various promotional tools to create a cohesive marketing communications mix.
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