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Crisis Communication Strategies
6
Flashcards
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Quick Response
Implement immediate actions to address the situation and inform all stakeholders promptly with accurate information.
Empathy and Compassion
Show understanding and concern for the people affected by the crisis.
Transparency
Provide clear, truthful, and concise information; avoiding speculation and admitting what isn't known.
Listening and Monitoring
Track public response to the crisis and adjust strategies as needed to address concerns and misinformation.
Accountability
Take responsibility for the organization’s role in the crisis and outline steps for resolution and improvement.
Consistency
Ensure that all messaging is aligned across different platforms and spokespeople.
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