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Fashion Week Essentials

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Fashion Buyer

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A professional responsible for selecting and purchasing fashion items for retail stores. Their choices can influence trends and retail success.

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Runway Show

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A live presentation by a designer or brand to showcase a collection of garments to buyers, press, and the public. It's pivotal for setting trends.

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Press Release

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An official statement issued to media to provide information on a particular matter. In fashion week, it gives details about collections, designers, and shows.

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Fashion Editor

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A journalist who writes and edits fashion-related content for publications. They have significant influence on public perception and trends.

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Collection

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A series of clothing items presented by a designer during fashion week. Represents the designer's vision for the season and is crucial for brand identity.

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Invitation

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A personal request for an individual to attend a fashion show or event. It's a symbol of status in the fashion community and determines access.

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Haute Couture

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The creation of exclusive custom-fitted clothing. Presented during specific fashion weeks, couture shows are the epitome of craft and luxury in fashion.

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Front Row

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The seats along the runway reserved for top-tier fashion editors, celebrities, influencers, and buyers. Indicates status and often attracts media attention.

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Backstage

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The area behind the runway where models get dressed, hair and makeup are done, and designers prepare looks. It's a hive of activity before the show.

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After-Party

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An event following a runway show where attendees can socialize and network. It's an opportunity for brands to further their image and connections.

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Model Casting

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The process of selecting models for the runway shows and presentations. The right choice of models can enhance the clothing and the brand image.

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Trend Forecasting

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The prediction of future fashion trends based on analysis. Trend forecasters inform designers and buyers to help guide their choices.

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Lookbook

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A photographic compilation showcasing a collection of designs. It serves as a marketing tool and a way to present a designer's work to buyers, press, and the public.

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Showroom

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A space where designers display their collections to buyers and press in a more intimate setting. Facilitates orders and networking.

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Street Style

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The fashion worn by attendees outside of fashion shows. It's become as influential as the runway, with photographers capturing trendy attendees for media outlets.

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