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Inventory Control Strategies
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Flashcards
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Channel Management
Selecting and managing distribution channels to reach customers effectively and efficiently. Benefits include better market penetration and optimized sales from various channels.
Seasonal Pricing
Adjusting prices for services or rooms based on seasonal demand fluctuations to maximize revenue year-round. Benefits include tapping into peak travel times and stabilizing low seasons.
Last-Minute Deals
Offering discounted rates close to the date of stay to fill unsold inventory. Benefits include increased occupancy and the capture of price-sensitive customers.
Capacity Management
Strategy to adjust the availability of products or services to match demand and optimize revenue. Benefits include increased efficiency and maximized profits.
Cancellation Policy
Setting terms for when and how guests can cancel their reservations, often incorporating fees for late cancellations to mitigate revenue loss. Benefits include decreased last-minute cancellations and better room inventory allocation.
Upselling and Cross-Selling
Encouraging guests to purchase upgrades or additional services to enhance revenue. Benefits include increased per-customer revenue and improved guest satisfaction through personalized options.
Price Optimization
Adjusting prices based on demand, competition, and market conditions to maximize revenue and profit margins. Benefits include higher sales and better accommodation of customer's willingness to pay.
Demand Shifting
Encouraging customers to use services at non-peak times through targeted incentives. Benefits include a more even distribution of demand and better utilization of resources.
Length of Stay (LOS) Controls
Policies that set minimum or maximum stays to manage room inventory more effectively. Benefits include enhanced room turnover rates and more stable occupancy levels.
Early Booking Discounts
Offering reduced rates for customers who book well in advance, encouraging early reservations to better forecast demand. Benefits include improved cash flow and reduced last-minute vacancy.
Overbooking Strategy
Accepting more reservations than available capacity to account for no-shows, with the aim of maximizing occupancy rates and revenue. Benefits include reduced impact of cancellations and increased revenue.
Loyalty Programs
Incentivizing repeat business through rewards and perks for frequent customers. Benefits include enhanced customer retention and increased lifetime value of customers.
Dynamic Packaging
Customizing package deals dynamically based on the customer's preferences and needs. Benefits include offering tailored experiences and increasing sales of bundled products or services.
Group Sales Management
The strategy of managing and negotiating with groups requiring multiple rooms, often offering discounted rates for bulk bookings. Benefits include guaranteed occupancy and increased revenue from auxiliary services.
Closed to Arrival (CTA)
Restricting new reservations on certain high-demand dates to prevent short stays from filling rooms that could be sold for longer stays. Benefits include increased occupancy and revenue per available room.
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