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Social Influence
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Conformity
Conformity is the change in beliefs or behaviors as a result of real or imagined group pressure.
Compliance
Compliance involves changing one's behavior due to the request or direction of another person, typically without internal agreement.
Obedience
Obedience is following direct commands, usually from an authority figure.
Social Loafing
Social loafing refers to the tendency of individuals to put forth less effort when working in a group than when working individually.
Social Facilitation
Social Facilitation is the improved performance in the presence of others.
Group Polarization
Group polarization occurs when the attitude of group members becomes more extreme than their initial, individual attitudes.
Social Comparison
Social comparison involves evaluating oneself against the standards and actions of others.
Peer Pressure
Peer pressure is the direct influence on individuals by peers, encouraging them to change their behaviors to conform to the group.
Deindividuation
Deindividuation occurs when people in groups lose self-awareness and feel less accountable for their actions, often leading to behavior incongruent with their personal values.
Informational Social Influence
Informational social influence happens when individuals conform because they believe others have accurate information and what they are doing reflects reality.
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